Learn why Facebook is an incredible tool for social marketing and business networking

Bristol, UK ( PressReleaseCollection ) January 16, 2009 -Being involved with Facebook, the world’s number one online social networking site, has proved to be hugely important for businesses. The obvious business networking potential of the site, teamed with the social marketing benefits, are particularly valuable during the recession. In a new show on leading online business TV network yourBusinessChannel, leading experts explain why the use of Facebook is essential for businesses who want to survive and succeed during the recession.

For some time now, many businesses have been using Facebook as a critical business networking tool. The ability to find new contacts through other people’s pages and to join interest groups is what makes Facebook such an effective networking tool.

Many businesses already use Facebook to compliment their other business networking tools. However, experts are making it clear that Facebook can also be used as a social marketing tool. This is particularly important during the recession where business networking and social marketing budgets are tight.

Due to the large community and sophisticated functionality, Facebook is providing businesses with just the kind of social marketing tool they need. With Facebook you are able to sort contacts by certain types, for example by geographical area or by interest group.

The ability to filter contacts makes it easier for businesses to provide potential and current customers with information specific to them. It also means that employees can become aware of any common interest they have with a customer, and use this as a laid back approach to reaching a customer.

To learn more about how to leverage Facebook as a business networking and social marketing tool, view the recent show on yourBusinessChannel.

Further links/information:

* View this and other business TV shows featuring business experts.

* News about the latest expert business advice and upcoming business TV shows.

* Business television on your website or blog.

Contact:
David Chandler
yourBusinessChannel
England,UK
+44 (0) 870 041 0459

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