CPMG Launches Social Media Campaign

San Diego, CA ( Pressreleasecollection ) June 22, 2010 - Children’s Physicians Medical Group (CPMG) of San Diego has launched a social media campaign designed to keep parents informed on health related matters affecting our most valuable resource, our kids.

CPMG is affiliated with Rady Children’s Hospital San Diego and is dedicated to caring for over 71,000 San Diego area children from age 0 to 18.99 years. The social media campaign launched by CPMG is aimed at informing enrollees and enrollee parents, as well as interested adolescents and parents all over the world on matters related to children’s health. Parents don’t have to be residents of San Diego or surrounding areas to benefit from the information that CPMG is providing for free through social networking.

CPMG is taking advantage of the most popular social networks to spread their message of pediatric health and wellness. The organization has launched a FaceBook page, YouTube channel and a Twitter account that each offer tips and advice for adolescents, teens and parents who want to keep kids healthy.

The FaceBook page lets adolescents, teens and parents connect with CPMG employees and other parents to ask questions, share comments, and receive information related to the health of children. Subscribers to the FaceBook page can also receive updates and information on CPMG programs and messages from top CPMG administrators.

The YouTube channel displays informational videos created by health and wellness experts on topics ranging from fever to scoliosis. Many videos on the channel are clips of CPMG doctors being interviewed by the media for traditional news programs. Titles available for viewing include “Herbal Medicine and Children” and “Pool Safety and Sanitation.” Many more titles are available for viewing that offer a wealth of free information.

CPMG’s Twitter account condenses important health and safety information into short and timely posts that can be delivered on the go through cell phones and other portable media players with access to the Internet. Parents have the option of receiving live “tweet” updates to stay on top of any developments in the world of children’s health.

Thanks to the advancements made in social networking and the willingness of the CPMG to maintain these social network accounts, all of the information delivered through the above-mentioned sites is absolutely free.

The beauty of the CPMG social media campaign is that most parents are already active members of FaceBook, YouTube, and Twitter. By subscribing to the CPMG accounts created on these social networks children and parents can make learning how to keep kids healthy a part of their daily computer activities.

Contact:
Children's Physicians Medical Group
P.O. Box 23076
San Diego, CA 92193-3076
Contact: Judi Pruitt, Director of Marketing
Bus: (858) 401-9296
Fax: (858) 309-6290


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