London ( Pressreleasecollection ) April 28, 2010 - We are mobile web store developers, 3 months ago we set out to find a solution to this problems we wanted an entrepreneurs solution , an elegant solution with a particular emphasis on lack of standardisation among smartphones and capital constraints.

Like a hurricane the global credit crunch devastate everything in it's path in 2009 , now the storm appears to have abated , we begin the process of assessing the damage and rebuilding . Everyone except Apple that is ! , who's iconic iPhone has gone from strength to strength , it transpires through boom or bust we will always invest in useful innovation , but is there more to the iPhones success than hype . Is Apples reinvention of the smart phone just clever marketing or does it have substance , have apple created a market.

It is early days but m-commerce on touch screen tablets and smart phones , look like a real game changer , the other players , scrambling to emulate the iphone certainly believe so . Phones are going to get cheaper and smarter . Since mobile phones were first introduced , mobile phone ownership has exploded , the number of potential online smart phone customers will dwarf traditional internet use.

Thanks in part to recent advances in browser technology , led by opera with it's excellent browser mini opera. [It is rumored that google and firefox are hard on it's heels , but for now mini opera rendering and speed , make it the worlds most popular mobile browser]

Driven by a desire for convenience to buy any time , any where

'ABI expects goods and services sold to exceed 119 billion by 2015 '

To find out more visit mobile commerce news For a mobile store demo[live] fire up your smart phone and navigate to mobilestarterstore.com and follow the instructions in the footer.

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